Handmade. Sustainable Fashion.

Hand-made from upcycled tyre material and carefully selected textiles. 

Stylish and Environmentally Conscious

ATYRE is a sustainable and responsible premium brand that produces a tailored selection of hand luggage that is made from upcycled tyre material, with the incorporation of a selection of beautiful quality textiles procured from local suppliers. All our bags are produced by local community members.


The custom made duffle bag I ordered, came out perfectly; like a piece of art. The level of finishing detail is truly superior. ATYRE products are uniquely innovative - this is the definition of entrepreneurship! 

C. Cruz

I'm loving my bag! It's a perfect companion for my trip. I liked it the moment it arrived and the quality is great.

M. Barnes

The bag is absolutely beautiful. I'm in love!

L. Baldwin

My new baby came JUST in time! It looks GREAT! I'm in love.

J. Burgees

I'm a very very happy customer. Thank you soooooo much. I'm definitely going to order more.

N. Mbanda

Available In-store:

The Space


The Zone Rosebank Mall

Shop GF07

Mall of Africa

Shop 2036

Brooklyn Mall, Pretoria